Your Complete Launch Guide

Everything You Need. Nothing Left Out.

Follow this guide top to bottom. By the end, you'll have a real business with a phone number, website, email, social media, and customers calling you.

Questions?  Text Boston: 903-714-6162. Same-day response.
Your Setup Progress
Phone NumberBOSTON
AI AssistantBOSTON
GmailYOU
WebsiteYOU
Google BusinessYOU
Facebook PageYOU
First PostYOU
Test CallYOU
First CustomerGOAL
BOSTON = Boston handles this for you. YOU = Follow the steps below. Click items to mark done.
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Real Talk Before You Start

"I don't know where to start." You don't have to figure anything out. Boston builds the system. Your Day 1 is: show up to the job. That's it.

"What if nobody calls?" Post on Facebook Marketplace and Nextdoor the day you go live. Most partners get their first job within 48 hours of posting.

"What if I'm bad at it?" The AI handles the hard parts — phone calls, booking, customer questions. You just do the work. If you can follow instructions and show up on time, you're qualified.

"What if it doesn't work and I look dumb?" It costs $0. Nobody has to know unless you tell them. Worst case, you wasted a Saturday and learned something.

"My friends are making millions on TikTok." No they're not. $500/week at 16 puts you ahead of 99% of your peers. That's real money. Theirs isn't.

"I'll start next week." Every week you wait is money you didn't make. The first job is the hardest. After that, it gets easier fast.

Section 01

Understand the Deal

This is not complicated, but you need to know exactly how it works before your first call.

1
Boston builds your AI system. You run the business.
Boston sets up the phone number, trains the AI on your specific business and prices, and builds all the automations. You don't touch any of that. Your job: show up for every booked job and do great work.
2
You keep 80%. Boston takes 20%.
Of everything you collect from customers, you keep 80 cents on every dollar. No setup fee, no monthly fee, no surprises. Boston only gets paid when you get paid.
3
Report every Sunday. Pay every Monday.
Every Sunday by 8pm, text Boston your total gross revenue for the week. 20% of that goes to Boston via Venmo @BosRoss by Monday noon. $0 revenue that week = $0 owed. Just text to confirm zero.
4
The business is yours. Forever.
Whatever business name you create, whatever reviews you earn, whatever customers you build — that's yours permanently. If you ever leave the program, the AI deactivates but the business, name, reviews, and customers stay with you.
The AI Handles
  • Answers every call 24/7
  • Gives price quotes
  • Books appointments
  • Sends booking confirmations
  • Sends payment link after jobs
  • Requests Google reviews
  • Handles reschedules and cancellations
You Handle
  • Show up on time for every job
  • Do quality work
  • Post on social media to get calls
  • Collect payment
  • Report revenue every Sunday
  • Be professional with customers
Section 02

Create Your Business Gmail

Your business needs its own email address. Do not use your personal email. This takes 3 minutes.

1
Pick your email address
Use this format: yourbusinessname@gmail.com
Examples: wickhamlawncare@gmail.com or jakesjunkremoval@gmail.com
Keep it simple. No numbers if possible. All lowercase.
2
Go to accounts.google.com and click "Create account"
First name: Your business name (e.g., "Wickham")
Last name: The service (e.g., "Lawn Care")
Username: yourbusinessname (all lowercase, no spaces)
Password: Something strong. Write it down somewhere safe.
Birthday: Use your real birthday. If you're under 13, ask a parent to create it.
Phone: Use your personal phone for recovery.
3
Set up the profile
Profile picture: Upload your business logo or a photo of your work (a clean lawn, a loaded truck, a clean house — whatever fits).
Signature: Go to Gmail Settings → General → Signature. Add:
— [Your Name]
[Your Business Name]
Call or text: [Your business phone number]
Serving [Your City] and surrounding areas
4
Text Boston your new email address
Text 903-714-6162 with your business Gmail so he can set it up in your system. Example: "My business email is wickhamlawncare@gmail.com"
Why this matters

Your Google Business Profile, Facebook page, and customer communications all run through this email. It keeps your business professional and your personal inbox clean.

Section 03

Build Your Website

Your business gets its own website. Pick your colors, layout, and content. Boston builds and launches it for you. Takes 5 minutes to fill out.

1
Fill out the website builder form
Pick your business name, services, colors, and layout style. The form shows you previews so you know what you're getting. Open the Website Builder →
2
Boston builds and launches your site
After you submit, Boston generates your site and buys your domain (like jakeslawncare.com). Usually live within 24 hours. You don't pay for the domain, it's included.
3
Review and request changes
Once it's live, Boston sends you the link. If you want anything changed (different photo, updated hours, new service), just text him.
Why this matters

Customers Google your business before they call. A clean website with your phone number, services, and hours makes you look real and trustworthy. Without one, you're invisible.

Section 04

Set Up Google Business Profile

This is how you show up on Google Maps and Google Search. Free. Takes 10 minutes to set up, 5-7 days to verify.

1
Go to business.google.com
Sign in with your new business Gmail (not your personal one). Click "Manage now" or "Add your business."
2
Enter your business name
Type your exact business name (e.g., "Wickham Lawn Care"). If Google suggests an existing business, click "Add your business to Google" to create a new one.
3
Pick your category
Start typing your business type. Pick the closest match:
Junk Removal: "Junk dealer" or "Waste management service"
Lawn Care: "Lawn care service"
Pressure Washing: "Pressure washing service"
House Cleaning: "House cleaning service"
Car Detailing: "Car detailing service"
Pool Cleaning: "Swimming pool cleaning service"
Event Decor: "Event planner" or "Party supply rental service"
Pet Sitting: "Pet sitting service"
Photography: "Photographer"
Social Media: "Marketing agency"
4
Set your service area
Choose "I deliver goods and services to my customers" (you go to them). Set your area to your city + surrounding towns (about 25 miles). Do not add a physical address unless you have a storefront.
5
Add your phone number and website
Phone: Your BOSS business number (the one Boston gave you — NOT your personal number).
Website: Leave blank for now. Boston will set up your page.
6
Set your hours
Your AI answers 24/7, but set your listed hours to when you actually do jobs. Example: Monday-Saturday, 7am-7pm. The AI will still take calls outside these hours and schedule for the next available day.
7
Write your description
Keep it short and local. Here's a template:
[Business Name] provides [service type] in [City] and surrounding areas. Locally owned and operated. We answer every call, provide upfront pricing, and show up when we say we will. Call or text for a free estimate.
8
Upload 3-5 photos
Google profiles with photos get 42% more direction requests. Upload:
1. A cover photo (your truck, equipment, or you working)
2. A before/after photo of a job
3. You or your team (builds trust)
Don't have job photos yet? Take photos of your equipment/vehicle for now. Replace with job photos after your first gig.
9
Verify your business
Google will send a postcard to your home address with a verification code. Takes 5-7 days. When it arrives, enter the code at business.google.com. Your profile won't show on Google Maps until verified. Some businesses can verify by phone or email — Google will offer it if available.
Do not skip this

Google Business Profile is how customers find you when they search "[your service] near me." Without it, you're invisible on Google. It's free. Do it today.

Section 05

Create Your Facebook Business Page

Facebook is where most of your first customers will come from. Marketplace posts + a business page = calls within 48 hours.

1
Go to facebook.com/pages/create
Log into your personal Facebook account (or create one if you don't have it). Click "Create Page."
Page name: Your business name exactly as it appears on Google Business
Category: Search for your business type (same categories as Google)
Bio: One sentence. Example: "Junk removal in McKinney TX. Same-day available. Call for a free quote."
2
Add your profile picture and cover photo
Profile picture: A logo, your truck/equipment, or you in work mode. Square format.
Cover photo: A before/after shot, your vehicle, or a job in progress. Wide format (820x312).
3
Fill out the About section
Phone: Your BOSS business phone number
Email: Your business Gmail
Hours: Same as Google Business Profile
Location: Your city and state (service area, not home address)
Website: Leave blank for now
4
Set up your CTA button
On your page, click "Add Action Button" → select "Call Now" → enter your BOSS business phone number. This puts a call button right on your page.
5
Join local community groups
Search Facebook for "[Your City] community" or "[Your City] marketplace." Join 3-5 groups. Do not spam them. Wait until Section 07 for posting strategy.
Optional but recommended

Instagram: Same name as your Facebook page. Link them so posts go to both. Especially important for event decoration, photography, detailing, and cleaning (before/after photos perform well).

Nextdoor: Create a business account at business.nextdoor.com. Nextdoor is gold for local services — homeowners actively look for recommendations there.

Section 06

Your Phone System

Boston sets this up for you. Here's what you need to know about it.

1
You get a dedicated business phone number
This is a real phone number with a local area code. Customers call this number, and your AI assistant answers. Your personal phone number stays private. Boston will text you your number once your system is ready.
2
The AI knows your business inside and out
It knows your business name, your prices, your service area, your hours, and how to book appointments. It handles price objections, scheduling conflicts, angry callers, and wrong numbers. It sounds natural — not robotic.
3
You get notifications for every booking
When someone books a job through the AI, you get a notification with: customer name, phone number, address, date/time, and what they need. You just show up.
4
Test your phone system before going live
Once Boston texts you your number, call it yourself. Pretend to be a customer. Try booking a job. Try asking about prices. Try being difficult. Make sure it handles everything correctly. If anything sounds wrong, text Boston immediately.
Important

If someone asks to speak to the owner or a real person, the AI will offer to take their info and have you call back. When you get that notification, call them back within 30 minutes. Speed matters — 78% of customers go with whoever responds first.

Section 07

Your First 5 Posts (Get Your First Call)

This is how you get customers calling. Most partners get their first call within 48-72 hours of posting. Copy these word for word.

1
Facebook Marketplace Post
Go to Facebook Marketplace → Create New Listing → select "Service." This is your best first move.
[Your Service] in [Your City] — Same Day Available

Locally owned. Fair prices. We answer the phone every time (no voicemail, no runaround).

[List 3-4 services you offer with price ranges]

Call or text [your business number] for a free estimate.

Serving [your city] and surrounding areas.
2
Craigslist Post
Go to craigslist.org → your city → services → post. Craigslist is free and still gets a lot of traffic for local services.
[Your Service] — [Your City] — Licensed & Insured

We provide [list of services].

Pricing:
- [Service 1]: $[price range]
- [Service 2]: $[price range]
- [Service 3]: $[price range]

Call [your business number] — we answer every call, day or night.

Serving [list of cities in your area].
3
Nextdoor Post
Post in your neighborhood on Nextdoor. This is where homeowners look for local service recommendations.
Hey neighbors — I just started a [service] business and I'm looking for my first few customers in [your neighborhood/city]. Happy to offer a discounted rate for the first 5 people who book this week.

Call or text [your business number] for a quote. I answer every time.
4
Facebook Community Group Post
Post in 2-3 local Facebook groups. Be helpful, not spammy.
Does anyone know a good [service] around [your city]? I started my own business and I'm looking to build a reputation here. I'm running a deal this week — [describe deal, e.g., "$25 off any job over $150"]. Happy to answer any questions.

[Your business number]
5
Tell 10 People You Know
Text 10 friends, family members, or neighbors. Word of mouth is still the most powerful marketing for local businesses.
Hey — I started a [service] business. If you know anyone who needs [service type], send them my number: [your business number]. I'd really appreciate it. Thanks!
The first 5 jobs strategy

Price 10-15% below your normal rate for the first 5 customers. The goal is Google reviews, not profit. 5 five-star reviews makes your Google Business Profile look established. After that, charge full price.

Section 08

Running a Job Start to Finish

Every job follows this exact same flow.

1
AI books the job. You get notified.
When a customer calls your number, the AI gives them a price, picks a time, and books the appointment. You receive a notification with all the details. Confirm the job by showing up.
2
Show up on time. Introduce yourself.
"Hey, I'm [name] from [business name]. I'm here for the [service]. Let me take a look." Walk the job with the customer, confirm what they need, and confirm the price before you start.
3
Do the work. Do it well.
Take a "before" photo. Do the job. Take an "after" photo. These photos become your marketing material — post them (with customer's permission).
4
Collect payment.
The AI sends a payment link after the job. If the customer wants to pay cash or Venmo directly, that works too. Collect before you leave. Don't "send an invoice later."
5
Log the job.
Go to bosssystems.co/log-job.html and log the job details: customer name, service, amount collected. This keeps your records straight for Sunday reporting.
6
The AI handles the rest.
After you log the job, the system automatically sends a payment confirmation and a Google review request to the customer. You don't need to do anything else.
Section 09

Getting Paid and Reporting

Simple. Every week, same routine.

1
Every Sunday by 8pm: text your total revenue
Text Boston at 903-714-6162 with your gross revenue for the week.

Example text:
Week of [date]: $1,250 gross. 3 jobs completed.
Zero revenue? Just text: Week of [date]: $0. No jobs.
2
Every Monday by noon: Venmo 20%
Venmo @BosRoss with 20% of your gross revenue. Example: if you collected $1,250, you send $250. Include the week dates in the Venmo note.
Gross revenue = everything you collected

Before gas, before dump fees, before supplies. If a customer paid you $400, your gross is $400. Boston's 20% is $80. You keep $320, and you pay your own expenses out of that.

Section 10

The Non-Negotiables

Break these and we end the partnership. No exceptions.

Section 11

Free Business Training

These resources are built specifically for you. Use them.

1
Free interactive business course. Takes a quiz about your business, then generates personalized lessons on pricing, operations, customer service, common mistakes, upselling, safety, insurance, and more. Includes Q&A with an AI business advisor. Do this before your first job.
2
Detailed guides for every business type: pricing tables, on-the-job scripts, week 1 checklists, common customer questions, and what the AI handles for you. Find your business and read the whole guide.
3
Not sure which business to run? Take the 2-minute quiz to find out what fits your skills, equipment, and location. Shows estimated earnings and market tips.
Section 12

When Something Breaks

Things will break. Here's exactly what to do.

1
AI says something wrong on a call
Text Boston: "The AI told a customer [what it said]. It should say [what's correct]." Fixed same day.
2
Phone number not working
Text Boston: "My business number [number] is not working. Getting [error / voicemail / busy signal]." Fixed within hours.
3
Customer complaint
Handle it yourself first: apologize, offer to fix it or give a discount. If it escalates, text Boston with the details. Never argue with a customer.
4
You want to change your prices
Text Boston with your new prices. He'll update the AI within 24 hours. Don't change prices without telling him — the AI will still quote the old ones.
5
You want to quit
3 days notice. Text Boston. No penalty, no hard feelings. Finish any booked jobs, report your final revenue, and you're done. The business name, reviews, and customers are still yours.
Section 13

Taxes and Legal

This is not legal advice. Talk to a parent or tax professional. But here's what you should know.

1
You're an independent contractor, not an employee
BOSS Systems doesn't employ you. You run your own business. That means no taxes are withheld from your earnings. You are responsible for your own taxes.
2
Track every expense
Gas, dump fees, supplies, equipment, phone bill — anything you spend on the business. Keep receipts or screenshots. These reduce your taxable income. Use a spreadsheet or a notes app — just keep track.
3
If you earn over $600, you may receive a 1099
If BOSS Systems pays you more than $600 in a year (through the 80/20 split), you may receive a 1099-NEC form. This is normal for independent contractors. You report this income on your tax return.
4
Talk to a parent about insurance
Some businesses benefit from liability insurance (especially junk removal, pressure washing, and lawn care). Your family's homeowner's insurance might already cover some small business activity. Ask a parent before your first job.
Keep it simple

Most partners earn under $10K in their first year — which means a simple tax return. The key is tracking your expenses now so you're not scrambling in January. Take a photo of every receipt.

You Have Everything You Need

Follow this guide, do the work, and the money follows. Questions? Text 903-714-6162.

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